The Shopify AI-Visibility Index
How well-known Shopify brands score on what AI shopping assistants can actually read — the same free scan anyone can run, ranked side by side on one deterministic rubric.
| Brand | Score | Band | Categories passed | Gap to leader | Last scan | Open |
|---|---|---|---|---|---|---|
| 6 categories | ||||||
 NUXE #166nuxe.com |
24 | Barely understood | -72 | Sep 1 | ||
 Schleich#167schleich-s.com |
24 | Barely understood | -72 | Sep 1 | ||
 The Conran Shop #165conranshop.com |
35 | Barely understood | -61 | Sep 1 | ||
 Gymshark#163gymshark.com |
41 | Barely understood | -55 | Sep 3 | ||
 Rylee + Cru#164ryleeandcru.com |
41 | Barely understood | -55 | Sep 1 | ||
 Hismile#162hismileteeth.com |
44 | Barely understood | -52 | Sep 1 | ||
 Westwing#161westwing.com |
45 | Barely understood | -51 | Sep 1 | ||
 Soup Stock Tokyo#160soup-stock-tokyo.com |
47 | Barely understood | -49 | Sep 1 | ||
 Lamy#158lamy.com |
48 | Barely understood | -48 | Sep 1 | ||
 OMHU#159omhu.com |
48 | Barely understood | -48 | Aug 31 | ||
 Frank And Oak#157frankandoak.com |
49 | Barely understood | -47 | Sep 1 | ||
 Boden#156boden.com |
50 | Partly understood | -46 | Sep 1 | ||
 Diane von Furstenberg#155dvf.com |
51 | Partly understood | -45 | Sep 1 | ||
 Tilley#154tilley.com |
52 | Partly understood | -44 | Sep 1 | ||
 Parachute#152parachutehome.com |
53 | Partly understood | -43 | Sep 1 | ||
 Murad#153murad.com |
53 | Partly understood | -43 | Sep 1 | ||
| #148daiso.com |
56 | Partly understood | -40 | Sep 1 | ||
 Lids#149lids.com |
56 | Partly understood | -40 | Sep 1 | ||
 Lounge Underwear#150loungeunderwear.com |
56 | Partly understood | -40 | Sep 1 | ||
 NZXT#151nzxt.com |
56 | Partly understood | -40 | Sep 1 | ||
Your store isn't on this list.
That isn't a verdict — the index only tracks a curated set of well-known brands. Run the same rubric against your own storefront in about 15 seconds, no signup.
Same crawl, same rubric, no exceptions
What is this?
A public index of well-known Shopify brands, scored on how visible they are to AI shopping assistants like ChatGPT and Perplexity — the same free scan anyone can run, ranked side by side.
How are scores measured?
One deterministic 0–100 rubric across six categories — crawler access, structured data, titles and meta, social and canonical tags, image alt text, and content depth — checked against exactly what an AI crawler can see. No login, no admin access, nothing private.
Where's your store?
If it isn't listed, it isn't because we checked and it failed — the index only tracks a curated list. Run your own free scan and see the same six categories for your storefront.
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